CASE STUDY 3

YELLOW PAGES COMPANY


  BACKGROUND
  A yellow pages company was looking for a number of detailed maps for a series of city guides

Problem 1;
The number of cities to be produced was over 200 and our client was very specific on which cities had to be delivered first. The client was also specific about the deadlines on which each batch of maps had to de finished

Problem 2;
The amount of research involved in the production and updating of those city maps as many of the cities we had to produce had gone through re-developments in recent times

  NETMAPS RESPONSE
  Solution 1;
We agreed on a schedule of delivery for the city maps with the client. Our 24 hours running production allowed us to get the maps done on time

Solution 2;
We commissioned aerial photographs of each city. These showed the latest changes, afterwards our researchers were split into groups with very specific tasks for each group


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